About Lotus and Scarab
As Lotus and Scarab, Emma brings structure to vision and calm to complexity. She takes the stress out of project management, turning strategy into meaningful outcomes.
With over 25 years’ experience working across Australia, the UK, Europe, the USA, and APAC, Emma has led transformative projects across government, utilities, corporate sectors, and the creative industries. Her career spans award-winning digital experiences to high-impact brand and product initiatives, blending strategic insight with hands-on execution.
Key Areas of Expertise
Digital Transformation
Emma delivers customer and operational platforms for government, not-for-profits, corporations and brands. She transforms complex technology and change challenges into clear, actionable solutions that drive progress and impact.
Advertising & Creative Leadership
She leads large-scale campaigns and digital experiences for global brands including Google, Nike, Barclays and UBS. In agency settings, Emma manages operations and resourcing to keep teams aligned and deliver creative work with clarity and precision.
Immersive Experiences
From 4D VR experiences for Sky UK to film productions for Cadbury and UBS and interactive games for Ford, Emma blends cutting-edge technology with strong storytelling. She brings structure to ambition, keeping complex projects on track, on time and on budget.
Brand Strategy
From start-ups finding their voice to global enterprises redefining theirs, Emma leads brand creation, rebranding, and alignment with clarity and purpose—building brands that resonate, perform, and endure.
Product Innovation
Emma leads product development for global brands including Google and Barclays, turning ideas into purposeful, user-focused solutions. She combines market insight, technical expertise and strategic thinking to create products that deliver real value for both customers and business.
Project Management
Emma keeps complex programs and creative projects moving smoothly from concept to delivery. She brings calm focus and clear organisation, guiding teams through challenges and ensuring every outcome aligns with strategy.
Emma’s Approach
Her approach is simple: start with clarity, stay human, and deliver with purpose. She combines structure and flexibility, knowing that real change happens when people feel supported, informed, and part of the process.
Emma uses proven project frameworks and methodologies, including Agile and Lean, to guide teams and programs efficiently from strategy to delivery. She adapts these tools to suit each organisation and project, enhancing collaboration, speeding up decision-making, and keeping outcomes on track.
Whether you need someone to steady the ship, accelerate a roadmap, or manage a complex transformation, Emma brings calm, focus, and a clear path forward. She turns complexity into clarity, helping organisations achieve results while keeping people engaged and confident throughout the process.